ASHER, OUR IN-HOUSE LINE, WAS BORN FROM A DEEP-SEEDED LOVE FOR EXTRAORDINARY STYLE. AS THE BRAND GREW, WE WERE MOVED TO SERVE A GREATER PURPOSE WITH OUR PRODUCTS.

WE FOUND THAT PURPOSE IN ASHER BABIES.


ON AVERAGE EACH MONTH, HUNDREDS OF BABIES ARE ABANDONED BY THEIR MOTHERS IN AFRICAN HOSPITALS, POLICE STATIONS AND EVEN OUTDOORS. THESE BABIES OFTEN SUFFER FROM SICKNESS, DISEASE, BIRTH DEFECTS OR MENTAL ILLNESS, AND ARE IN NEED OF IMMEDIATE MEDICAL ATTENTION.


THROUGH OUR ASHER BABIES PROGRAM AND PARTNERSHIPS, WE ARE ABLE TO HELP PROVIDE A SAFE, LOVING HOME, HEALTHCARE, DEVELOPMENTAL THERAPY AND EDUCATIONAL OPPORTUNITIES TO ABANDONED CHILDREN IN AFRICA.

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Babies

EACH GARMENT FROM THE ASHER COLLECTION IS PAIRED WITH A SPECIFIC CHILD TO FUND HIS OR HER SPECIALIZED NEEDS. EVERY PURCHASE MAKES A DIFFERENCE IN THE LIFE OF A CHILD!


OUR TEAM WAS INSPIRED BY THE ADOPTION STORY OF OUR CEO'S DAUGHTER, ASHER, WHO WAS RESCUED FROM A ROADSIDE IN ETHIOPIA AT 6-MONTHS OLD. ASHER OPENED OUR EYES TO THE PREVALENCE OF NEWBORN ABANDONMENT IN AFRICA.

WE WATCHED THIS LITTLE GIRL GROW AND FLOURISH IN HER NEW, LOVING HOME, AND OUR HEARTS WERE STIRRED TO SHARE LOVE AND SECOND CHANCES WITH OTHER BABIES WHO HAVE BEEN ABANDONED.

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